background
Brazil is experiencing a generalized crisis. The country’s economic and political systems are in crisis and public services are collapsing. And at the same time, the largest corruption scandals in the history of the country are coming to light. There are so many accusations, involving such large amounts of money, that readers lose sight of what those sums represent.

idea
We created a tool for the Estadao Newspaper’s portal, which allows users to convert the amounts in question into products and services provided by the public sector that is so deficient, correlating the news about money disappearing with the news about the underfunded public services.

the campaign




the tool and website



Newspaper article about corruption and it’s conversion in public goods




Data visualization posters

Reals to subway tracks - São Paulo.
Black - existing subway tracks.
White - tracks that could exist.




Reals to water truck.
In 2016 Brazil has one of the largest water crises in history.




Reals to H1N1 vaccines.
H1N1 is the virus that causes the swine flu. In 2016 the disease had an outbreak in Brazil. The corruption values of each new have turned into a comparative bar chart.




Reals to police cruiser.



Reals to Tamiflu.
Tamiflu is an oral medication used for treating the swine flu.
Black - 50 deaths by swine flu.
White - 50 Tamiflu (75mg).




Reals to school lunch.



Reals to low-income housing in Mariana.
Mariana is a city destroyed by a broken dam in Minas Gerais state. More than 250 families were left homeless.




Reals to repellent.
Repellent is used to protect people from Aedes aegypti - Dengue, Chicungunya and Zica transmitter.