This was the genesis of the Curiosism campaign, including all of the pieces that an exhibition would have.
installations – peephole, lock
The exhibition also featured photos from the second-floor redesign, donated to the museum’s collection at the request of Pinacoteca. Photography: João Linneu
And for those who couldn’t make it personally, we also provided a reason to virtually “kill” your curiosity.
A cat, the ultimate symbol of curiosity, could be controlled via Facebook for three minutes, allowing
users to spy on everything that was occurring during the collection changeover.
folders at the entrance + mug for sale in the Pinacoteca store.