I’m a brazilian—portuguese creative, with a 24-year career. I had my first internship when I was 16yo — seriously, and since then, I’ve been having a lot of fun working with a bunch of brilliant people in agencies that I still loving like F/Nazca Saatchi & Saatchi, AlmapBBDO and FCB. During all those years, I was honored to conquer 20 Cannes Lions, incluiding the brazilian first Film Grand Prix. I’m also copresident of the Brazilian Creative Club, together with folks from CC collective. Well, I think that’s all. I hope you enjoy your visit. Glad you came.

Awards list






  

Hello there.
I’m Romero Cavalcanti,
Copywriter and 
Creative Director 
currently at
Energy BBDO S. Paulo.




Some stuff that I’ve done so far.

  1. Leica — 100
  2. Leica — Soundlab
  3. Rexona — Album of the Future
  4. Etd — Corruption Converter
  5. CC — Re-reborn
  6. Zap — The Epic First Time
  7. CC — Stone Milk
  8. Rexona — Peri Beyond The Limits
  9. Nike — Goalpost
  10. Pina — Curiosism
  11. Zap — Hint Books
  12. Skol — Skol Design
  13. Pina — Art's Library
  14. Sky — Zapping
  15. HOZ — Test
  16. Pina — Van Gogh, Warhol
  17. Skol — Holiday
  18. Opsm — Stay Apes
  19. SOS — Memoirs
  20. Ford — Generations





Brazilian Creative Club
Re-reborn– 05


Things are changing so fast that new ideas seem to get old by the very moment you come up with them. How could a campaing to promote a creativity festival prove, itself, that a timeless idea still possible?

Using an exclusive algorithm, we developed mutant posters that could not be seen more than once.
Unless you wait 55 decillion years. We're serious.

 





Guerrila





Mutant Posters
 


1 — Next is the new last.
2 — Where did you graduated? In the Old School?
3 — This is so last scroll.
4 — I already had this idea tomorrow.
5 — New is only new the first time it is new.

 

   
English

Poster 4 —  I already had this idea tomorrow.
Poster 5 —  New ideas are only new the first time they're new.


Role here — Creative Director / Copywriter