I’m a brazilian—portuguese creative, with a 24-year career. I had my first internship when I was 16yo — seriously, and since then, I’ve been having a lot of fun working with a bunch of brilliant people in agencies that I still loving like F/Nazca Saatchi & Saatchi, AlmapBBDO and FCB. During all those years, I was honored to conquer 20 Cannes Lions, incluiding the brazilian first Film Grand Prix. I’m also copresident of the Brazilian Creative Club, together with folks from CC collective. Well, I think that’s all. I hope you enjoy your visit. Glad you came.

Awards list
  

Hello there.
I’m Romero Cavalcanti,
Copywriter and 
Creative Director 
currently at
Energy BBDO S. Paulo.



Some stuff that I’ve done so far.

  1. Leica — 100
  2. Leica — Soundlab
  3. Etd — Corruption Converter
  4. CC — Re-reborn
  5. Zap — The Epic First Time
  6. CC — Stone Milk
  7. Rexona — Peri Beyond The Limits
  8. Nike — Goalpost
  9. Pina — Curiosism
  10. Zap — Hint Books
  11. Skol — Skol Design
  12. Pina — Art's Library
  13. Sky — Zapping
  14. HOZ — Test
  15. Pina — Van Gogh, Warhol
  16. Skol — Holiday
  17. Opsm — Stay Apes
  18. SOS — Memoirs
  19. Ford — Generations




Estadao Newspaper
Corruption Converter– 03

In the midst of the biggest corruption scandal in Brazil's history, we created the Corruption Converter, a tool for the Estadao Newspaper’s portal which allowed users to convert the amounts diverted pointed in an article into products and services provided by the public sector that were in state of collapse, correlating directly the news about money disappearing with the news about the underfunded public services. 







The tool in the article




Conversion results 



Direct

In the project’s launch, influencers received a special briefcase. Inside, bank notes designed for each public service impacted by corruption schemes.   





Data Visualization

This poster shows in black stroke the existing subway in Sao Paulo. And in white, what could be have done with the evaded money.








Tamiflu, Repellents and Vaccines infographics




Print Ads




Role here — Creative Director / Creative


© MMXXIVromero.cavalcanti@icloud.com